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  1. #1
    Atomic Punk FH's Avatar
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    10.22.09 @ 11:47 AM
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    Happy Birthday Twinkies!

    Twinkies, 75 Years And Counting

    By Candy Sagon
    Washington Post Staff Writer
    Wednesday, April 13, 2005

    C'mon, admit it. You eat Twinkies. You love 'em.

    Maybe you feel a little guilty about it, but you're not alone. Americans spent $47 million on them in the past 12 months.

    That's right. The junk food we love to ridicule.

    We joke that they're made from so many chemicals that they'll last forever. We sneer about how college students dropped one from a six-story building and it was barely dented. We shake our heads at how one guy used them as a defense in a famous murder trial.

    And yet despite it all, Hostess makes 500 million of them every year. And sales are increasing, according to Information Resources Inc., a Chicago firm that tracks retail sales and trends.

    This month, the little cream-filled, yellow spongecake celebrates its 75th birthday -- and no, it's not because the same ones have been on the shelf for that long. That's just one of the urban myths surrounding the snack cakes that were invented in 1930.

    Back then, James Dewar, manager of Chicago's Continental Bakery, wanted to find another use for his company's shortcake pans. He decided to fill the small, oblong cakes with a banana-cream filling and name them after the "Twinkle Toe" shoes he saw advertised on a billboard in St. Louis. Banana cream-filled Twinkies -- selling two for a nickel -- debuted as part of the Hostess baked-goods line. During World War II, when there was a banana shortage, the filling flavor changed to vanilla.

    By the 1950s, Twinkies had become a school lunchbox staple. In 1999, President Bill Clinton and the White House Millennium Council selected the Twinkie to be preserved in the nation's millennium time capsule, calling it an enduring American icon.

    Nutritionists scoff at them for being fatty and sugary, but that doesn't keep Hostess from turning out about 1,000 per minute. And just in case you wondered exactly how that happens, the cakes are baked for 10 minutes, then the cream filling is injected through three holes in the top, which is browned from baking. The cake is flipped before packaging, so the rounded yellow bottom becomes the top.

    The Twinkie factory is still in Chicago, which also happens to be the American city with the highest per capita consumption of Twinkies. Chicagoans who want their Twinkies gussied up can go to comfort-food restaurant Kitsch'n for Twinkie Tiramisu. Or they can get a fat infusion at hot dog shop Swank Frank, which sells those state fair favorites, deep-fried Twinkies.

    The cakes' sturdiness and longevity have led to the myth, say Hostess officials, that Twinkies have a shelf life measured in years, even decades. Roger Bennatti, a science teacher at George Stevens Academy in Blue Hill, Maine, kept one perched atop his chalkboard for 30 years. "It's rather brittle, but if you dusted it off, it's probably still edible," he told the Associated Press when he retired last year.

    In reality, Twinkies' shelf life is more like 25 days, says Theresa Cogswell, who calls herself the Twinkie guru and is vice president for research and development at Interstate Bakeries Corp., the parent company of Hostess. She admits she got a good laugh out of the 30-year-old Twinkie story but says she wouldn't want to eat one quite that old. "You can eat older Twinkies, but they're just not as good as when they're fresh. Then they're awesome."

    Still, a 25-day shelf life is pretty long. That's because Twinkies contain no dairy-based ingredients that could quickly go bad. Twinkies are basically flour, sugar (three kinds of it), oil, eggs and chemicals (mainly preservatives and stabilizers). They're 150 calories each, about a third of that from fat. Cogswell doesn't think that's so bad. "There's no bad foods -- just bad quantities," she says.

    Lewis Browning, a retired milk-truck driver, has been eating one or two Twinkies a day for 64 years. "Had one for breakfast this morning with a banana and a glass of milk," he says in a phone interview from his home south of Indianapolis. The 22,000 he's eaten have earned him an appearance on "The Tonight Show With Jay Leno" and a lifetime supply of Twinkies from Hostess.

  2. #2
    Baluchitherium
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    Happy Birthday Twinkies!!! Damn, it's been 75 years since the first Twinkie came off the assembly line. And I haven't had one in years. I guess I need to go home tonite and buy one to celebrate...
    Rock the Red!!!

    "Give Doc the shotgun. They're less apt to get nervy if he's on the street howitzer."

    "Dying ain't much of a living, boy."

    Save a Terrapin - Fear a Turtle

  3. #3
    Atomic Punk ZeoBandit's Avatar
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    Happy Birthday, Twinkies! Just think, some of the original batch is probably still sitting on a store self somewhere, and still hasn't hit the sell by date!

    This makes me hungry.....excuse me while I go to the store to get some Twinkies!
    "What we are dealing with here, is a complete lack of respect for the law" - Jackie Gleason, Smokey and the Bandit

    www.geocaching.com - The site where you are the search engine.

  4. #4
    Sinner's Swing! InTheBeginning's Avatar
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    Mmmmmmmmmmm Twinkies! Happy Birthday.


    How I love to lick your creamy middle.
    A little more volume in the headphones please.

  5. #5
    Eruption 5150time04's Avatar
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    Quote Originally Posted by InTheBeginning
    Mmmmmmmmmmm Twinkies! Happy Birthday.


    How I love to lick your creamy middle.


  6. #6
    Atomic Punk FH's Avatar
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    Quote Originally Posted by InTheBeginning
    Mmmmmmmmmmm Twinkies! Happy Birthday.


    How I love to lick your creamy middle.
    lmao!

  7. #7
    Good Enough
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  8. #8
    Good Enough evhslilhottie's Avatar
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    Oh, Twinkies! Guys may come and go, but you're always there in the Lazy Susan to say "Don't worry, Les, we'll make you feel better"! Happy birthday, my beautiful Twinkies!

    Last edited by evhslilhottie; 04.14.05 at 03:32 PM.
    So you broke down, trying to leave town, I broke down crying on your return. You left me feeling hopeful, I'll never see your face again. You made for a bad lover's liver. You stole all the covers and busted my head. You made me such an asshole, I wish we'd never met. I'm tired of being bored. I'm through with the headaches. Hiding my hands that tremble like earthquakes. Under the table, under the daytime sky, Good Fucking Bye- Good Fucking Bye, Alkaline Trio

 

 

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